How much life insurance your family needs, the real difference between term and permanent coverage, and the beneficiary mistakes that cause problems when a claim is paid. No pressure, no jargon.
Most families are best served by term life insurance sized to replace income and pay off debts until the kids are grown and the mortgage is gone โ typically a 20- or 30-year term. Permanent coverage (whole or universal life) costs more but lasts for life and builds cash value; it fits estate planning, lifelong dependents and final expenses. Coverage through work is a good start but is usually too small and ends when the job does.
By Ken O'Hara, CT licensed agent #20221083 ยท Updated September 26, 2026 ยท General information, not a coverage determination โ your policy language controls.
The right answer often isn't either/or. A common structure is a large term policy for the years your family depends on your income, plus a smaller permanent policy for final expenses or estate needs.
A quick rule of thumb is 10 to 12 times your income, but a needs-based number is better. Add up:
Then subtract existing savings and life insurance. Don't forget a stay-at-home parent: replacing childcare and household work costs real money, and that parent needs coverage too.
Group life through an employer is valuable and often free, but it's typically one or two times salary โ well short of what most families need โ and it generally ends or must be converted at a higher cost when you leave the job. An individual policy you own stays with you regardless of where you work, and locks in pricing based on your health today.
Your price depends on age, health, height and weight, tobacco use, family history, driving record and sometimes occupation or hobbies. Many carriers now offer accelerated underwriting โ no medical exam for healthy applicants below certain ages and amounts. Answer the application fully and accurately: during the first two years a policy can generally be contested for misstatements on the application.
We quote term and permanent coverage from multiple carriers, including Farmers life products โ see life insurance and Farmers life insurance. Buying younger and healthier is always cheaper, so the best time to price it is now.
We'll review what you have and compare 20+ carriers โ free, same-day response.